Gooday. It’s business book review day… Seth Godin’s 2012 book ‘The Icarus Deception’ is based on the legend of Icarus. Icarus was banished to prison with his father for sabotaging the work of King Minos. His father crafted them a pair of wings & attached them with wax. His father warned him not to fly

Innovators experience fear just like anyone else. But have a unique ability to put fear to one side & step into the unknown… Your mind is a creature of habit & operates based on fear. It’s always scanning your environment looking for things to be afraid of & makes decisions in the interest of keep

No one likes a checklist. They’re painstaking & aren’t much fun… Plus, they might show the job you’re doing isn’t as good as you think it is. So, best avoid checklists at all costs. You don’t want to have a chance of getting better. Do you? There’s something deeper going on if you refuse to

If you have a product specialism. Such as printer technology solutions, like us… Do you have a product strategy & create slightly different models for each target market, or do you offer the same product to everyone at the same price? Initially. We created a small business printing solution. Which provides a business rated multi-function inkjet printer, unlimited

Gooday. It’s business book review time… After a failed start-up & many years of soul searching & gaining knowledge, Eric Ries, concluded, Entrepreneurship is a kind of management. Having worked with 100’s of entrepreneurs Eric has personally witnessed how often a promising start leads to failure & the grim reality is that most start-ups fail.

A challenge that we face when trying to develop a successful organisation. Is understanding when to pivot & when to stop persevering… It can be many factors which cause you to pause & think when you should pivot. Like market conditions, competition & technology advancements. There’s only so long you can carry on kicking the

Think we forget sometimes, we’re just a species that inhabits the world & still learning… Like the dinosaurs before us. It’s the turn of humans to be custodians of this great planet. Are we learning from our mistakes & doing a great job? If I think of the world as 1 big business (as that’s

In the 80’s Toyota gained massive market share in the American car market… GM were the major player, but the cars they produced were prone to mechanical failures. The cars Toyota produced were of dramatically higher quality than those that left a GM factory. GM hadn’t changed their manufacturing processes in years & it was

Haslingden based MY Total Office Solutions has launched a ‘Plant a Tree’ campaign to help reverse climate change Managing Director, Darren Turner said. “We’ve been thinking for some time, how a small business like ours, could influence climate change in a positive way” “Seeing pictures of the Amazon on fire stirred something within us. First

Gooday. I can’t believe it’s time already for another business book review… ‘The Starfish and the Spider’ (written by Ori Brafman & Rod Beckstrom) is not your typical business book. As you can probably tell from its title. It’s a fascinating read though. Weaving story after story about different business models & details why small