The situation
Motor dealerships are a very competitive business sector and keeping good control of your operational costs and saving money is a must to keep competitive in the market place.
West Riding Motor Group are specialists in the sale and service of Hyundai cars through-out Lancashire & Greater Manchester. And when they wanted to open a new Manchester based Hyundai car dealership, their number 1 priority was to keep their setup costs as low as possible.
A car dealership has many departments. Such as sales, marketing, finance, service and the physical garage. And each 1 of these departments need some kind of printing, copying and scanning technology.
Customer objective
Dealership Centre Principle, Jonathan Wright said. “When you expand and open a new dealership, it’s really important to keep your initial set-up costs as low as possible. But at the same time we know we needed print, copy and scan technology which is reliable and performs correctly for each department”.
“As we had nothing in place, our objective was simple and very clear. Provide us with lowest saving money solution, whilst making sure the technology chosen delivers the right solution for each individual department need”.
Our solution
The core of our solution was built on a zero cost up front model, supported with a recurring low monthly fee. This delivered the lowest saving money solution, exactly what Jonathon (Dealership Centre Principle) wanted.
For the business departments who had the greatest need for feature rich technology (service, sales and marketing), we installed 2 refurbished photocopiers. And to support the other departments, we provided a number of smaller desktop multi-function devices from our Infinity range.
The whole package was installed for nothing and all West Riding pay is a low monthly fee, which covers all service, such as cartridges and maintenance (fix or replace).
Financial and operational result
Financially, West Riding Manchester benefit in 2 ways. We estimate they have saved up to £10,000 in initial set-up costs. And when compared against other comparable solutions, they are saving up to £5,000 each year in on going printing technology running costs.
Operationally, things are great too. The service, sales and marketing teams are over the moon with functionality that the Konica Minolta photocopiers provide. Such as A3 print copy & scan, duplex, high volume paper trays, scan to folder, scan to email and fax. And even though the multi-function devices in the other departments are smaller, the rest of the team are happy too, as the technology provided to them fits perfectly with the needs of their departments.
