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Customer showcase The Cake Nest
Customer Showcase – The Cake Nest
Today we’re at The Cake Nest in High Peak… The Cake Nest make cakes to be posted through letterboxes. It’s a fantastic idea & a fantastic business too. Steve & Abi (owners) often made cakes at home with the children. And 1 day, whilst sat round their kitchen table eating cake. They had a eureka
marketing plan
How marketing has changed…
When we first started 16 years ago there was no social media… LinkedIn had just launched in the states. Facebook wouldn’t launch to the public until 2006, the same year Twitter launched. And the newbies (Instagram & Snapchat) arrived in 2010 & 2011. Even email & e-commerce websites were poor (due to poor bandwidth). We
1 thing of simple honest service
Whats your 1 thing this year?
What’s going to be the 1 thing you focus on this year? Last year for us was about 2 things: Building a winning team. We added 2 new (experienced) people to our existing team. Both Kerry & Paul have brought lots of experience and some vital skill sets that we had been missing. Making an
printer cartridge sale of the century
Sale of the century…
Here at MY Total Office Solutions it’s a sale day every day! We’re (probably) the only place in the world, where you can buy 1 compatible printer cartridge & get the same 1 again at half price, each & every day. This offer is valid for both ink & toner cartridges, and you can claim
'Simple Honest Service' is just not for Christmas
‘Simple Honest Service’ is just not for Christmas
We’ve being creative this year & designed a Yuletide poem… We’ve written it just for you, as a thank you for your business & for helping us shape our industry changing approach. It’s called ‘Simple Honest Service’ is not just for Christmas… – Shock. Another year has passed And we’ve had a fantastic blast –
bootstrapping
Bootstrapping might help you too?
In business have you ever come across the term Bootstrapping? Well the official definition from the Business Dictionary is… ‘Building a business out of very little or virtually nothing. Bootstrappers rely usually on personal income and savings, sweat equity, lowest possible operating costs, fast inventory turnaround, and a cash-only approach to selling. In fact many
James Dyson marginal gains
Dyson’s marginal gains approach hoovers up
Do you use marginal gains to improve products or problems in your industry? Just so we’re clear. I mean. Developing small incremental improvements to a product or service over time. And on their own they could be classed as insignificant. But added together they create a step change and can sometimes even be revolutionary. Sir
Christmas special offer
Christmas special offer for everyone…
Yes, it Christmas special offer time… Buy 1 of our own brand printer cartridges (ink or toner) & you can buy another 1 of the same for only HALF PRICE (saving 50%)! And this years special offer is running right up until midnight on 31st December. Guess what? You can buy as many as you
business book reviews
Business books reviewed for you…
I don’t think it’s a secret that I read a lot of business books, is it? Yes I agree. It can be difficult to make time. And I’m not sure on your schedule. But this is how I do it… Driving – I’ll always have an audio book or a CD book on, rather than
guarantee
Does your guarantee deliver what’s promised?
How much do you value a guarantee? Mike (1 of our drivers) has gone on holiday to Vietnam. Lucky sod, I’d love to go to Vietnam. But with 3 kids to bring up and fund, I can’t see it happening this side of 2030. Which means (as the spare) I’ve had to jump in the
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