Gooday. It’s business 📚 review time… This week’s 📚 came highly recommended to me by Brother UK Managing Director & Member of the Order of the British Empire (MBE) Phil Jones. ‘Key Person of Influence’ written by serial entrepreneur, international speaker & best-selling author Daniel Priestley was 1st released in 2010 & later revised in 2014. Daniel arrived in the UK in 2006,

At the centre of any industry you’ll find people who are the most well-known & highly valued. Influencers if you like… You probably know who these people are in your industry. Their names come up in conversations & they seem to attract opportunities. Industry influencers enjoy a special status in their chosen field, because they

With almost 5 million self-employed people in the UK, there is a higher than ever demand for affordable private and coworking office space. In order to help organisations budget for an office, online broker Free Office Finder has launched the first interactive price comparison tool for private and coworking serviced office space www.freeofficefinder.com/pricing-tool. The tool

In 2007 Joe Gebbia received a letter from his landlord of his San Francisco apartment telling him his rent was going up by 25%… Joe & his roommate Brian Chesky didn’t know how they’d afford it. Then, when looking to attend a local conference, they noticed all the hotels we’re sold out & inspiration struck.

Gooday. Are you ready for another business book review? Have you ever wondered, how some people have the knack of coming up with great ideas & go on to create companies that become fantastical? I’m talking about companies like Under Armour, Spanx, Airbnb, Apple, Pixar, PayPal, Tesla, eBay & others. With many of their founders

The response in the North West has been amazing since we planted our first 100 trees… If you remember? We’ve pledged to plant 1,000’s of trees to aid the fight against climate change & deforestation. For every customer who agrees a printer, photocopier or telephony solution, we plant them a tree & send them a

The other day. Steve our technician broke down… No not Steve. His car! It wouldn’t start after he’d dropped his girls at school & he’d got service calls to complete. So, I hightailed it over to Blackburn & let him take my 🚘, whilst I waited for the The AA. Turns out (after 5 years) the

Protecting the environment is a pressing global issue. Every business needs to consider how they can contribute to a more sustainable future… Discussions about climate change, conservation and pollution have taken off globally, with climate strikes, extreme weather conditions and the rise of public figures such as Greta Thunberg. However, just because the environment is

When you buy local, much of the money stays local… Today people have so much choice. It’s getting harder for local businesses to get a look in, with large international & national companies spending millions on marketing to secure their share of people’s budgets. Being a small business in the North West, we try &

Gooday. Yes, It’s business book review day… There’s been many books written about Elon Musk, but I’m only aware of 1 that’s got Musk’s official blessing & directly includes his own thoughts, views & comments. Elon Musk written by author & journalist Ashlee Vance is a New York Times bestseller & gives you a true

This story is true. Although the names have been changed to protect the honest & the innocent… A friend of mine (George) owns a vehicle MOT & repair business. George is a lovely guy, honest as the day is long & see’s others in the same way. 3 years ago (just before we met) George

In 2011 Netflix cofounder Reed Hastings announced, they would hive off DVD mail order into a separate business & would charge $7.99 a month each for streaming & mail order. This effort to hike prices led to fury among subscribers & also showed that a large section of people still wanted the option to receive

When starting SpaceX Elon Musk tried to buy a missile from Russia to use as a rocket… When the Russians wouldn’t take him seriously. Musk stormed out of the meeting, drove straight back to the airport exasperated & disappointed. At the time the Russians were the only ones with rocket making missiles fitting within his

To disrupt an industry & be an innovator, you don’t have to create something from scratch… Taking something that already exists, transporting & reworking it to make something new. Can make you a disruptor & set you apart from your competition. Starbucks CEO Howard Schultz didn’t invent the coffee bar. On a trip to Italy

Gooday. It’s 2020 & time for our first business book review of the year… For me. When trying to grow a business. Profit has always been much more important than revenue. Gaining consistent profit though, for most small businesses, is very difficult & we’re no different. You’ve probably heard the saying. Revenue is vanity, profit