High performance has always required shrewd strategy & superb execution…

These two elements remain critical, especially in today’s unprecedented business climate.

Although, for forward thinking organisations looking to find an edge, there is a third!

It’s an element that not many business leaders believe in and is covered by Rich Karlgaard, in his excellent book ‘The Soft Edge’.

Karlgaard argues the third element fosters innovation, accelerates strategy & execution, and can not be copied or bought.

It’s found in your company values and should form the very fabric of your organisation. It’s something the whole team need to live and breathe, including the stake holders.

Karlgaard has termed it ‘The Soft Edge’, and we see it as probably the most important element in operating our business and making it successful.

After examining a range of enduring companies Karlgaard found that they had the same thing in common, which is leveraging their deepest values, alongside great strategy & execution.

As an example, our deepest value is to deliver simple honest service to all customers, and our team are 100% engaged in making sure our products and service are optimised to deliver it.

Our story is an engaging one, from being in the depths of despair to finding our deepest value, and building our business around it, and always with the customer at front of mind.

It’s a great read, full of ideas and strategies from other value driven successful organisations.

‘The Soft Edge’ gets a thumbs up and 5 stars.

You can watch all our business book reviews at https://mytotalofficesolutions.co.uk/business-book-reviews/

…thank you, any questions please connect and message me.