Strong value propositions win against price
It’s not always about the cheapest price. A strong value proposition can make all the difference… Let’s take 2 similar monthly subscription products. Product A is priced slightly lower than Product B. Product A requires you to commit for 3 – 5 years with high termination charges to exit early & a real possibility the supplier will
What’s your perfect team?
What’s the perfect team? For us, it’s having a diverse group of people who have the same attitude, morals and determination to provide world class service. Who will help each other & our customers without having to think. And we’re not after Vanilla either, we want Neapolitan… Why? Because we want our team to each
Nursery funding unpacked…
Today we’re with Lisa Kendrick of Mulberry Roots Nursery… Lisa’s going to tell you about their nursery & explain the available funding: “Our spacious nursery is located in Haslingden & we offer childcare for children from 0 to 5 years”. “As you can see. The room we are currently in is for our pre-school children”. “I’d like to
Do you deliver happiness?
Today’s business book review will deliver you some happiness… It’s a story I’ve always wanted to understand & the book was given to me by customer service guru Anne Williamson. Look. Anne’s even signed it for me! ‘Delivering happiness’ was written by Tony Hsieh & is not just about Zappos. It’s about Tony’s life, his
Prospecting for new business
Prospecting for business can happen in numerous ways… Today I’m armed with my trusty Batman man bag & I’m out bold calling. Inside is our printing solutions brochure detailing how our inkjet, laser & photocopier solutions can bring certainty & peace of mind to each of our target markets. What’s bold calling? Well. It’s being bold enough to
Here’s why you need a fanatical focus…
Do you have a fanatical focus on doing 1 thing well? We provide printer technology solutions for families, home workers, small organisations & medium to large companies. But not in the traditional sense… Our goal is to be recognised as the printer technology company who’s honest with simple terms & fixed prices. Providing people with
Primark founder played the long game
Today we lost a true retail pioneer in Arthur Ryan… Primark. Despite having no online presence. Are bucking the high street downturn reporting a 4.4% increase in like for like sales in the 6 months to March this year. The chain now operates 370 stores in 12 countries with revenues of £7.4 billion in 2018.
What makes your business unique?
There’s lots of companies selling printer technology… So, what makes us different & stand out from the rest? Well we found that no-one likes being tied into long term service agreements or into contracts with complex & misleading terms. All people really want are short-term agreements with a guaranteed fixed prices & simple to understand terms.
Have you unlocked the third door?
Good day. Yes. It’s business 📚 review day… This week’s 📚 was recommended by my good friend & fellow book worm Gareth Metcalfe of Paul Schofield Wealth Management. ‘The Third Door’ is the amazing story of freshman Alex Banayan who set out on a quest to interview the world’s greatest business leaders & uncover the
Are you in search of the holy grail?
Are you in search of the holy grail too? It’s not easy is it? Walmart founder Sam Walton pushed & prodded for 30 years before he found the magic formula. Britain’s biggest supermarket (Tesco) started in 1919 on a market & only opened its 1st supermarket in the 1950’s. Even Cadbury’s took 40 years to