Well, did you see it?
‘The Invisible Gorilla’ was written by Christopher Chabris & Daniel Simons on the back of their many studies, research, and experiments.
The most famous being a video of people passing a basketball, and you’re asked to count the passes. It doesn’t really matter if you’re right or wrong either.
Once completed, you’re asked if you saw the gorilla. Halfway through a gorilla walks on screen, beats its chest, and walks off again.
Amazingly a high percentage of people never see the gorilla and must replay the video before they believe it even happened.
Back in the late 90’s this video went global. Look it up on Google or YouTube.
As you can imagine, the book is about illusions. In fact. 6 everyday illusions that influence our lives. Attention. Memory. Confidence. Knowledge. Cause. Potential.
I wouldn’t say it’s a ‘breath-taking and exiting’ read, like Richard Wiseman says on the cover.
But it really has opened my eyes to some things which aren’t necessarily what they seem. I’ve learnt loads and its certainly worth a read.
It covers some interesting subjects, which you’d never believe could be influenced by mysterious illusions. From politics & business through to sports & criminals.
Everything in this book is fact and backed up by science and loads of research. Making it amazing that some of the stuff covered is still going on today.
‘The Invisible Gorilla’ gets a thumbs up & 4 stars
If you’ve got any questions about the book, connect & message me on LinkedIn or drop me an email to darren@mytotalofficesolutions.com
You can watch all our business book reviews at https://mytotalofficesolutions.co.uk/business-book-reviews/
…thank you & see you next week.