Former head of Intel Corporation (Andy Grove) spoke in the past about strategic inflection points…

Which are major events (outside of your control) causing a 10X change to your industry.

We’ve had 3 strategic inflection points in the 17 years we’ve been in business.

The first 2 were internet shopping and the financial crisis.

But do you know what hurt us the most?

Super super-markets selling everything landing in town centres.

Back then, we operated retail stores selling printer consumables.

When super super-markets arrived in town, we lost 50% of our walk-in business, because it was more convenient to pick up a printer cartridge with the weekly shop. Price wasn’t the issue.

This caused a 10X change to our business and we had to drastically change our business model. You can read all about it in our book. ‘How a Greek Goddess Saved our Business’.

Today our mission is to disrupt the office technology industry, through fixed priced guarantees, no hidden charges, affordable short-term flexible agreements, and Simple Honest Service.

But we’re in the middle of another strategic inflection point, which will bring about a 10X change to the office products industry.

This time though, we’re ready…

We have office technology & supplies solutions ready to go for teams based in the workplace, team members at home, and for those that need the flexibility of both home & office working.

Will the pandemic bring a 10X change to your industry?